«Jan is an outstanding professional with great experience in marketing and the technology industry. At Intel, she held different positions in the marketing team (both in Brazil and for the Latin American region), leading multiple campaigns, events and managing co-marketing activities with multiple partners (companies like Dell, Acer, HP, Lenovo, Positivo). Her focus in driving results and her attention to details were clear in every campaign and event she managed. She also established great relationships with our partners, driving numerous successful co-marketing initiatives. »
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On Frida’s Birthday, she has great words of wisdom for us professionals. This => “The most important thing for everyone in Gringolandia is to have…
On Frida’s Birthday, she has great words of wisdom for us professionals. This => “The most important thing for everyone in Gringolandia is to have…
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Today Egon Zehnder’s Bernhard Scholl will be hosting top chemical leadership in Philadelphia to discuss how digital transformation is impacting the…
Today Egon Zehnder’s Bernhard Scholl will be hosting top chemical leadership in Philadelphia to discuss how digital transformation is impacting the…
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Experiencia y educación
Reconocimientos y premios
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Intel, 2000 - 2002
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Successful launch and retention of Intel's flagship co-marketing program, covering Reseller Channel customers in 14 countries and increasing channel retention rate by 15% annually.
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Intel, 2002 - 2010
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Sured POR (Percentage of Revenue) targets by 20% to 50% in impacts, clicks, and engagement, resulting in significant lead generation and incremental revenue.
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Intel, 2011 - 2014
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Successful campaigns conducted in partnership with Levis and Coca-Cola to promote the Ultrabook, exceeding expectations by 60%, with over 3.2 million views, over 100 thousand unique visitors, and over 10 thousand interactions.
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Intel, 2014 - 2015
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6% increase in sales and a 19% increase in budget allocated for consideration phase activities during the consumer journey.
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Intel, 2015 - 2017
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+4.6% increase in PC purchase intention in the consumer market.
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Samsung, 2020 - 2023
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Effective implementation of innovative marketing tools and platforms, such as Linx, dv360, brandwatch, and SEMrush, to monitor and optimize campaign performance end-to-end. YouTube (71% Video views x 66% Average / Static Banner 1.56% lead Generation x 0.7% average.
Idiomas
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English
Competencia bilingüe o nativa
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Spanish
Competencia bilingüe o nativa
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Portuguese
Competencia bilingüe o nativa
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